American will add a sixth destination in Cuba with a new daily flight from Miami International Airport (MIA) to Antonio Maceo Airport (SCU) in Santiago de Cuba starting May 3. The airline will also start new service from Dallas Fort Worth International Airport (DFW) to Durango International Airport (DGO) in Mexico starting June 6. American will be the only U.S. carrier to serve DGO and SCU.
The Resilience of the American Vacation in Mexico: This excellent enterprise piece from Skift’s Sarah Enelow-Synder is not about airlines, though the Mexican carrier Volaris figures prominently. Holger Blankenstein, who runs the airline’s commercial team, explains why marketing to Mexican-Americans is different from targeting vacationers. “In a Mexican-origin family, the son or daughter are the ones who buy the flight ticket for the parents,” he said. “How the family gets to know Volaris and the brand is passed down from generation to generation.”
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